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Avet Reels | A Legacy of Innovation and the Features That Set Them Apart

"A LEGACY OF INNOVATION AND THE FEATURES THAT SET THEM APART - AVET REELS in blue text over multiple silver Avet reels with black handles.
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Avet Reels | A Legacy of Innovation and the Features That Set Them Apart

Avet is renowned in the fishing industry for their tackle, and whilst still being a relatively young company they are paving the way for the future of fishing by becoming renovators of Reels, whilst also keeping all designs and assembly right here in the USA. But what is it about Avet that makes them truly unique? From having a wide range of Reel series, to innovating features such as the 3-Speed and the MC Cast, this will all be touched on and more giving you a true understanding of why Avet are so popular and how you yourself can take advantage of their wide selection of Reels, whether you are just starting out, or are a master of the seas.


The History of Avet

In 2002, brothers Harry and Sarkis Alajayjyan took it upon themselves to redefine the fishing reel industry by designing and manufacturing innovative, high-performance reels that would meet the rigorous demands of serious anglers, and so Avet Reels was born. With Harry being both a pilot and an engineer within the aerospace industry (Which is where he founded upon the 6061 aircraft grade aluminum that is used for the Reels today), creating high quality products was second nature to him. Any spare time they had was taken up by their passion for fishing, but they knew that there were improvements to be made.

They now (rightfully so) have a name for themselves as a company that creates a Reel you can trust, being known not only as people who make high quality tackles, but also as a lover and pioneer of the sport.


Why choose Avet, and what makes them unique?

Starting out right here in the USA, over the last 20 years the options available for the sizes and styles of Avet Reels have increased massively, all whilst being manufactured with the same high-quality components they have always been known for, making improvements wherever they can. No matter your experience or preference for fishing, their wide range of Reels will have something perfect for you. Avet have created some truly innovative and unique products, which go far beyond most of their competitors. Whilst the series mentioned below cover pretty much all bases, they have decided to go a few steps further for increased fashion & functionality depending on what it is you are looking for.


Magic Cast Reels

Magic Cast Reels, also known as MC Reels, have revolutionized casting by integrating an innovative no-touch magnetic braking system which ensures a smooth, controlled cast every time without the need for any manual adjustments. This works by using magnets to create electrical currents in a spinning metal piece, which then creates a force that in the opposite direction to the spinning motion, slowing it down. A magnet interacts with the spinning aluminum spool during a cast. As the spool spins faster, the magnetic field creates resistance, effectively slowing the spool down without any physical contact. Unlike traditional mechanical brakes, the Magic Cast system operates without touching the spool, reducing wear and ensuring consistent performance over time. The magnetic braking strength can be fine-tuned to match your casting style, lure weight, and conditions, offering exceptional versatility. The MC system is highly effective in reducing tangles and bird nests, especially for novice anglers or when using lighter lures. By optimizing spool speed and reducing unnecessary friction, it allows for longer, smoother casts. These Reels are Ideal for casting in both inshore and offshore settings, particularly beneficial when using lightweight lures or fishing in windy conditions, where spool speed can be harder to control. Available as an option of every size Reel, whilst these are quintessential for beginners looking to start out and have some guidance along the way, they are also perfect for more advanced anglers that are looking to push their limits and see how far (or large) they can go.


3-Speed Reels

This isn’t the only feature that Avet are known for, however, as they have a line of Three Speed Reels that have also advanced the field. Typically, Reels are available in one of two options, Single-speed Reels and Two-speed Reels. Having an extra speed lets you more accurately decide in the moment the right gear for the situation, the increased versatility could just be the difference between your dinner being fresh or canned. Do keep in mind that these reels are slightly more complex to you and wouldn’t be recommended for a beginner, but for those who are experienced and want more control, you couldn’t ask for a better reel.


Raptor/Raptor Plus Reels

Avet is also well known for their Raptor Reels series, and these too push the limits of what is possible. These kick things up a notch with their big game focus, being favored by fishmen looking to tackle larger fish species such as Tuna, Marlin and Shark to name a few. Avet have pushed this one step further with the Raptor Plus series by upgrading certain components for reinforcement, further increasing the Drag Capacity and somehow pushing even further just how big you can go.

Only available for the larger Reel sizes, these Raptor Models are ideal for heavy-duty fishing applications, and have been upgraded and designed for the most extreme big-game scenario, which Avet have made possible by upgrading internal components which provide additional durability, ensuring the reel can handle even greater stress during extended fights. Features like redesigned handles and levers make the Raptor Plus reels more comfortable to use during long fishing sessions, and the Dual-Caliper Drag System applies even pressure across the spool for smoother, more consistent drag performance. This minimizes heat buildup and provides greater control during prolonged battles, reducing the risk of line breakage or gear failure. For those people who are looking to tackle larger species, or are simply looking for an upgraded reel which is not only reliable but can be used for a wider range of scenarios, these Raptor model Reels have you covered.


G2 Reels

G2 Reels are the next evolution in premium fishing gear, delivering enhanced performance and reliability for serious anglers. These were created as an improvement on Avet’s original models, and you can certainly tell the difference. From durability, to 40% more Drag output and even a refined design, the G2 Series excels across a wide range of fishing applications. This series represents the perfect balance between innovation and reliability. With its advanced features and rugged construction, it builds on Avet’s reputation for excellence while offering the next level of performance for anglers who refuse to compromise.


Looking to show off your personality?

Style matters, and Avet reels deliver with a vibrant array of color options, including Blue, Gold, Gray, Green, Purple, Red, Silver, and Black. If one color isn’t enough, Avet also offers two-tone reels for a custom look, featuring frames and side plates in complementary colors. Popular combinations include Blue and Silver, Gold and Silver, Black and Red, and Red and Silver, allowing anglers to showcase their personal style on the water.

AVET Reels display: Eight lever drag reels in Gold, Silver, Blue, Red, Gunmetal, Black, Green, and Purple. Two star drag reels, Black frame with red spool and Blue frame with silver spool. All shown on a white background.AVET Reels display: Eight lever drag reels in Gold, Silver, Blue, Red, Gunmetal, Black, Green, and Purple. Two star drag reels, Black frame with red spool and Blue frame with silver spool. All shown on a white background.

What sizes are available, and which Reel is right for me?

Whilst there is a lot of choice and it can be quite daunting choosing the right reel for you if you are not familiar with their products, don’t worry! We have you covered. All Reels come in a variety of different colors, allowing you to further customize your fishing experience.

Infographic showing a fishing line with hook on the end with various text in boxes on a blue background with outlines of fish. Please view image caption for a more descriptive description.Infographic showing a fishing line with hook on the end with various text in boxes on a blue background with outlines of fish. Please view image caption for a more descriptive description.
Image shows a circular design in the shape of a hook. Starting from right and going clockwise, the relative sizes of Avet reels are listed from Smallest to Largest: SX, MX, JX*, LX*, HX, EX and T-RX. The asterisk states only larger by spool size.

The smallest of the Reel Series is the SX, going all the way up to the T-RX (Also known as the T-REX, I’ll give you one guess why!). The larger the Reel, the bigger the fish. With each increase in size, you will be opening the possibility for a new range of angles. Any other letters in the name simply refer to the line capacity. If there is a J in the series name, this means it has a narrower spool size. If there is either a W or an L, this means it has a wider spool size. Below is a a breakdown of all their reel sizes, and examples of fish which they’re best suited for:

Avet Reel Sizes and Target Fish Species
Reel Size Examples of Fish Species
Avet SX, SXJ Reels Redfish, Snook, Trout, Flounder, Bass
Avet MX, MXJ, MXL Reels Kingfish, Cobia, Small Tuna, Striped Bass
Avet LX Reels Mahi-Mahi, Yellowtail, Snapper, Smaller Yellowfin Tuna
Avet JX Reels Amberjack, Wahoo, Grouper
Avet HX, HXJ, HXW Reels Yellowfin Tuna, Marlin, Sailfish, Sharks
Avet EX, EXW Reels Bluefin Tuna, Marlin, Swordfish
Avet T-RX Reels Blue Marlin, Giant Tuna, Large Sharks

To summarize, Avet Reels combines innovation, quality, and versatility to create reels that cater to all anglers, from beginners to seasoned pros. Whether you’re jigging, trolling, or casting, Avet has the perfect reel to elevate your fishing experience and help you conquer the waters with confidence. If you're looking for start off with smaller fish and inshore species like Trout, Redfish, and Snook, the SX and MX reels are perfect for you. The medium sized reels, LX & JX, are ideal for mid-sized offshore species such as Mahi-Mahi, Snapper, and Yellowtail. Larger reels such as the HX, EX, T-RX are built for big-game fishing, targeting Tuna, Marlin, Swordfish, and Sharks. The Magic Cast System simplifies casting for beginners while providing experienced anglers with precision control, ensuring smoother, tangle-free casts. Their 3-Speed Reels offer unparalleled versatility, allowing anglers to seamlessly adapt to any fishing scenario with high, medium, or low gear options. For those targeting big-game species, the Raptor and Raptor Plus Series provide the power and durability needed to handle the most demanding conditions. Meanwhile, the G2 Series pushes the boundaries of performance with enhanced drag capabilities, improved bearings, and a refined design.

Overall, Avet's dedication to innovation, quality craftsmanship, and a wide range of versatile options make their reels ideal for anglers of all experience levels. Whether you're a beginner or a seasoned professional, Avet has a reel designed to elevate your fishing game.