Christmas Promotions Are Live! Up to 20% Off & Buy 3, Get 1 Free: Shop Christmas Promotions

Basics and Intro to Fishing

Person standing on a sandy beach casting a fishing rod into the ocean, with a blue chair and fishing gear nearby. Large text reads “How to Choose the Best Surf Fishing Gear.”
Loading...
247 view(s)

How to Choose the Best Surf Fishing Gear

It seems like over the past decade or two, surf fishing has exploded in popularity. Not only is it cheaper and more convenient than many other styles of fishing, but it can be extremely productive as well! For someone who is just getting into surf fishing however, picking out the right rod, reel, and tackle can certainly be a daunting task.

Multiple Shimano Metanium Baitcasting Reels on Expride Rods with text: "The Ultimate Guide to Shimano Baitcasting Reels Banner"
Loading...
4132 view(s)

The Ultimate Guide to Shimano Baitcasting Reels

If you’ve been involved in the fishing community on any level, whether as an avid fisherman or hardcore enthusiast, it’s almost a guarantee that you know the Shimano brand name. Likely you’ve owned Shimano Rods, Shimano Reels, or Shimano Lures and know about the quality craftsmanship and effectiveness of their gear. Shimano has long been a respected name within the fishing industry, having launched their Fishing Tackle Division in 1970. They’re known for their high quality, innovative products which continue to develop and improve seemingly every season. With decades of experience, Shimano has built a reputation for providing anglers around the world with reliable and efficient fishing gear and tackle. Shimano’s baitcasting reels, in particular, are celebrated for their precision, durability, and advanced technology.

Black spool of Seaguar Threadlock braided fishing line with blue label rests on weathered wood. A fishing reel appears blurred at top right. Text reads: “HOW TO CHOOSE THE BEST BRAIDED FISHING LINE”.
Loading...
2381 view(s)

How to Choose the Best Braided Fishing Line

These days, braided fishing line has become an extremely popular choice among anglers, in both fresh and saltwater fisheries, due to its high strength, thin diameter, and low stretch. These are just a few of the factors that make fishing braided lines effective across a wide variety of fisheries. Knowing how to select the best braided fishing line for your specific fishery is crucial as it can significantly influence your fishing success, increase your hookup ratio, and help you land more of the fish that you hook.

"WHY YOU NEED GYROS FOR OFFSHORE FISHING" In white text over white board hardtop with person holding black Fujinon binoculars
Loading...
980 view(s)

Why You Need Gyros for Offshore Fishing

Gyroscopic stabilized binoculars should be an integral piece of equipment for every serious offshore fisherman around the country. They allow you to see far beyond what you might be able to pick up with the naked eye, and with the help of stabilization technology, gyro binoculars deliver the user a clear image of what’s on the horizon.

Text reads Fishing a rail rod from a skiff. Tips and Tricks. Author Ricky Fischel in navy AFTCO hoodie uses a black rail rod with a silver and gold color reel while fishing from a skiff.
Loading...
383 view(s)

Fishing a Rail Rod From a Skiff - Tricks and Tips

As fishing techniques continue to evolve and become ever more effective, have you honed in your craft on the latest styles of fighting and landing big fish from a small boat? Over the past decade, Southern California has become the mecca for targeting trophy Pacific Bluefin Tuna. For both seasoned anglers and weekend warriors alike, catching that once-in-a-lifetime cow Bluefin Tuna has likely become a reality in recent years.

White sportfishing boat labeled “SHOGUN” on open ocean with distant islands in background. Large bold text reads “SPORTBOAT FISHING 101” across the right side of the image.
Loading...
319 view(s)

Sport Boat Fishing 101

Southern California is the mecca of sport boat fishing. Nowhere in the world is there such a collection of fine-tuned vessels and crew to take anglers out in the great blue Pacific in search of their trophy fish.

Split image comparing star drag and lever drag reels. Left: angler using a star drag reel in yellow-toned light. Right: angler using a lever drag reel in cool blue light. Text reads “STAR DRAG VS LEVER DRAG.”
Loading...
2088 view(s)

Star Drag Reels vs. Lever Drag Reels

What is the difference between a Star Drag Reel and a Lever Drag Reel, and what are the applications in selecting one?

Angler in gray Shimano hoodie with blue lettering and a white and gray cap fishing from a boat using a silver reel and bent rod, performing slow pitch jigging. Overcast sky and open ocean in background. Large bold text reads “BASICS TO SLOW PITCH JIGGING.
Loading...
2078 view(s)

Basics To Slow Pitch Jigging

On the west coast, we are seldom eager to change tactics for the hot new method, but we've come to understand and have adopted Slow Pitch Jigging as a great addition to our Southern California angling repertoire.